:root {
  --bg: #FFFFFF;
  --bg-alt: #F5F5FB;
  --blue: #2554EB;
  --purple: #8B5CF6;
  --pink: #EC4899;
  --brand-accent: #6D3FE0;
  --brand-dark: #241344;
  --gradient: linear-gradient(135deg, var(--blue) 0%, var(--purple) 55%, var(--pink) 100%);
  --ink: #17151F;
  --muted: #6E7180;
  --white: #FFFFFF;
  --border: rgba(23, 21, 31, 0.12);
  --font-display: "Playfair Display", serif;
  --font-body: "Satoshi", -apple-system, BlinkMacSystemFont, sans-serif;
}

* , *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

html { scroll-padding-top: 96px; }

body {
  background: var(--bg);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: 16px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

h1, h2, h3 { font-family: var(--font-display); line-height: 1.1; letter-spacing: -0.01em; }

a { color: inherit; text-decoration: none; }

img { max-width: 100%; display: block; }

section, header, footer { padding: 96px 8vw; }

.eyebrow { font-size: 0.78rem; letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); font-weight: 500; margin-bottom: 0.8rem; }
.eyebrow--on-dark { color: rgba(255, 255, 255, 0.65); }
.grad-text-on-dark { background: var(--gradient); -webkit-background-clip: text; background-clip: text; color: transparent; }

.section-head { font-size: clamp(1.9rem, 4vw, 3rem); margin-bottom: 2.5rem; color: var(--brand-dark); }

/* LEFT RAIL ACCENT */
.rail {
  position: fixed;
  top: 0; left: 40px;
  width: 1px; height: 100vh;
  background: rgba(36, 19, 68, 0.18);
}
.rail-dot {
  position: absolute;
  top: 236px; left: 50%;
  width: 9px; height: 9px;
  margin-left: -4.5px;
  border-radius: 50%;
  background: var(--gradient);
  box-shadow: 0 0 0 6px rgba(139, 92, 246, 0.15);
}
.rail-dot::before, .rail-dot::after {
  content: ""; position: absolute; left: 0; width: 9px; height: 9px; border-radius: 50%;
  background: var(--gradient); opacity: 0.55;
}
.rail-dot::before { top: 220px; }
.rail-dot::after { top: 440px; }
@media (max-width: 900px) {
  .rail { display: none; }
}

/* NAV */
#nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 20px 8vw;
  background: transparent;
  transition: background 0.3s ease, box-shadow 0.3s ease;
  max-height: 80px;
}
#nav.scrolled {
  background: rgba(255, 255, 255, 0.85);
  backdrop-filter: blur(10px);
  box-shadow: 0 1px 0 var(--border);
}
.nav-brand { display: flex; align-items: center; gap: 0.5rem; }
.nav-brand-icon { height: 28px; width: auto; display: block; }
.nav-brand-text {
  font-family: var(--font-display); font-style: italic; font-size: 1.3rem; font-weight: 600;
  background: var(--gradient); -webkit-background-clip: text; background-clip: text; color: transparent;
}

/* BUTTONS - bespoke, no shared utility beyond base reset */
.btn { display: inline-flex; align-items: center; justify-content: center; font-family: var(--font-body); font-weight: 500; font-size: 0.95rem; cursor: pointer; transition: transform 0.15s ease, filter 0.2s ease, background 0.2s ease; }
.btn:active { transform: scale(0.98); }

.btn-pill { background: var(--gradient); color: var(--white); padding: 0.85rem 1.8rem; border-radius: 999px; box-shadow: 0 4px 16px rgba(139, 92, 246, 0.35); }
.btn-pill:hover { filter: brightness(1.08); }

.btn-outline { border: 1.5px solid var(--brand-dark); color: var(--brand-dark); padding: 0.85rem 1.8rem; border-radius: 999px; background: transparent; }
.btn-outline:hover { background: rgba(36, 19, 68, 0.08); }

.btn-on-dark { background: var(--pink); color: var(--ink); }
.btn-on-dark:hover { background: #f472b6; }

.btn-apply { border: 1px solid var(--brand-dark); color: var(--brand-dark); padding: 0.7rem 1.4rem; font-size: 0.78rem; letter-spacing: 0.12em; text-transform: uppercase; background: transparent; }
.btn-apply:hover { background: rgba(36, 19, 68, 0.08); }
.ladder-card--flagship .btn-apply { border-color: var(--white); color: var(--white); }
.ladder-card--flagship .btn-apply:hover { background: rgba(255, 255, 255, 0.1); }

.link-underline { position: relative; font-weight: 500; padding-bottom: 2px; }
.link-underline::after { content: ""; position: absolute; left: 0; bottom: -2px; width: 100%; height: 1px; background: currentColor; transform: scaleX(0); transform-origin: right; transition: transform 0.25s ease; }
.link-underline:hover::after { transform: scaleX(1); transform-origin: left; }

/* HERO */
.hero { min-height: 100dvh; display: flex; align-items: center; padding-top: 140px; }
.hero-inner { display: grid; grid-template-columns: 1fr 1fr; gap: 4vw; align-items: center; width: 100%; }
.hero-eyebrow { font-size: 0.78rem; letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); margin-bottom: 1.2rem; font-weight: 500; }
.hero-copy h1 { font-size: clamp(2.6rem, 6vw, 4.6rem); }
.hero-copy h1 span { display: block; }
.hero-sub { max-width: 46ch; font-size: 1.15rem; margin: 1.6rem 0 2.2rem; color: var(--ink); }
.cta-row { display: flex; gap: 1rem; flex-wrap: wrap; }
.hero-micro-link {
  display: inline-block; margin-top: 1.6rem; font-size: 0.92rem; color: var(--brand-dark);
  border-bottom: 1px solid rgba(36, 19, 68, 0.35); padding-bottom: 1px;
}
.hero-micro-link:hover { border-color: var(--brand-dark); }
.hero-scarcity {
  display: inline-flex; align-items: center; gap: 0.5rem; margin-top: 1.4rem;
  font-size: 0.85rem; font-weight: 500; color: var(--brand-dark);
  padding: 0.5rem 0.9rem; border-radius: 999px; background: rgba(139, 92, 246, 0.08);
}
.hero-scarcity::before { content: ""; width: 6px; height: 6px; border-radius: 50%; background: var(--gradient); flex-shrink: 0; }

.hero-visual { position: relative; }

/* CHART CARD */
.chart-card {
  background: var(--white); border: 1px solid var(--border); border-radius: 18px;
  padding: 1.8rem 2rem 1.4rem; box-shadow: 0 20px 50px rgba(23,21,31,0.08);
}
.chart-card-head { display: flex; align-items: center; gap: 0.6rem; margin-bottom: 0.4rem; }
.chart-dot { width: 8px; height: 8px; border-radius: 50%; background: var(--brand-dark); }
.chart-label { font-size: 1.05rem; font-weight: 600; flex: 1; color: var(--ink); }
.chart-badge {
  font-size: 0.76rem; letter-spacing: 0.06em; text-transform: uppercase; font-weight: 600;
  color: var(--brand-dark); background: rgba(36, 19, 68, 0.1); padding: 0.35rem 0.7rem; border-radius: 999px;
}
.chart-card-meta { font-size: 0.8rem; letter-spacing: 0.08em; color: var(--muted); margin-bottom: 1.2rem; font-weight: 500; }
.chart-stat { display: flex; align-items: baseline; gap: 0.6rem; margin-bottom: 1rem; }
.chart-stat strong { font-family: var(--font-display); font-size: 2.6rem; color: var(--brand-dark); line-height: 1; }
.chart-stat span { font-size: 1rem; max-width: 18ch; color: var(--ink); opacity: 0.85; }
.chart-substat {
  font-size: 0.92rem; color: var(--purple); font-weight: 600; margin-bottom: 1.2rem;
  padding-bottom: 1rem; border-bottom: 1px dashed var(--border);
}
.chart-svg { width: 100%; height: 150px; display: block; overflow: visible; }
.chart-point { fill: var(--brand-dark); }
.chart-point--pink { fill: var(--pink); }
.chart-legend { display: flex; gap: 1.2rem; font-size: 0.88rem; color: var(--ink); opacity: 0.85; margin-top: 0.8rem; flex-wrap: wrap; font-weight: 500; }
.chart-legend span { display: inline-flex; align-items: center; gap: 0.4rem; }
.legend-swatch { width: 14px; height: 2px; border-radius: 2px; display: inline-block; }
.legend-swatch--before { background: repeating-linear-gradient(to right, var(--muted) 0 3px, transparent 3px 6px); }
.legend-swatch--after { background: var(--brand-dark); }
.chart-axis { display: flex; justify-content: space-between; font-size: 0.88rem; color: var(--muted); margin-top: 0.6rem; font-weight: 500; }
.chart-caption { font-size: 0.85rem; color: var(--muted); margin-top: 0.3rem; }

/* PROOF BAR */
.proof-bar { padding: 40px 8vw; text-align: center; border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); }
.proof-label { font-size: 0.92rem; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted); margin-bottom: 0.8rem; font-weight: 500; }
.proof-clients { color: var(--muted); font-size: 0.95rem; letter-spacing: 0.02em; }
.proof-clients .dot { margin: 0 0.8rem; }
.proof-results { display: flex; justify-content: center; gap: 1.2rem; flex-wrap: wrap; margin-top: 1.2rem; }
.proof-chip {
  font-size: 0.85rem; color: var(--ink); background: var(--bg-alt);
  padding: 0.5rem 1rem; border-radius: 999px; border: 1px solid var(--border);
}
.proof-chip strong { color: var(--purple); font-weight: 700; }

/* PAIN POINTS */
.pain-points { background: var(--bg-alt); text-align: center; }
.pain-points .eyebrow { text-align: center; }
.pain-points .section-head { font-size: clamp(2rem, 4.2vw, 3rem); max-width: 24ch; margin-left: auto; margin-right: auto; }
.avatar-line { color: var(--muted); font-size: 0.95rem; margin: -1.5rem auto 2.5rem; max-width: 46ch; }
.pain-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 1.5rem; text-align: left; max-width: 1000px; margin: 0 auto; }
.pain-item {
  background: var(--white); border-radius: 18px; padding: 2rem 2.2rem;
  box-shadow: 0 12px 30px rgba(23, 21, 31, 0.06); border: 1px solid var(--border);
}
.pain-num { font-family: var(--font-body); color: var(--purple); font-weight: 700; font-size: 0.85rem; letter-spacing: 0.06em; display: block; margin-bottom: 0.9rem; }
.pain-item p { font-size: clamp(1.1rem, 1.6vw, 1.3rem); font-weight: 600; line-height: 1.3; max-width: 30ch; letter-spacing: -0.01em; }
.pain-consequence {
  font-size: 0.95rem !important; font-weight: 400 !important; color: var(--muted);
  margin-top: 0.7rem; font-style: normal; max-width: 40ch;
}
.pain-close { margin-top: 2.5rem; font-size: 1.1rem; max-width: 60ch; margin-left: auto; margin-right: auto; font-weight: 500; }
.pain-micro { margin-top: 0.6rem; font-size: 0.9rem; color: var(--muted); }

/* WHAT I DO */
.what-i-do { text-align: center; }
.what-i-do-intro { max-width: 54ch; margin: 0 auto 3rem; color: var(--muted); font-size: 1.15rem; }
.wid-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1.5rem; text-align: left; }
.wid-card {
  position: relative; overflow: hidden;
  border: 1px solid var(--border); border-radius: 18px; padding: 1.8rem 1.6rem;
  background: var(--white); box-shadow: 0 12px 30px rgba(23, 21, 31, 0.06);
}
.wid-ghost-num {
  position: absolute; top: -0.6rem; right: 0.4rem;
  font-family: var(--font-display); font-size: 5rem; font-weight: 700;
  background: var(--gradient); -webkit-background-clip: text; background-clip: text; color: transparent;
  opacity: 0.1; line-height: 1; pointer-events: none; z-index: 0;
}
.wid-card > *:not(.wid-ghost-num) { position: relative; z-index: 1; }
.wid-icon {
  display: flex; align-items: center; justify-content: center;
  width: 44px; height: 44px; border-radius: 12px; margin-bottom: 1.2rem;
  background: linear-gradient(135deg, rgba(37, 84, 235, 0.12), rgba(236, 72, 153, 0.12));
  color: var(--purple);
}
.wid-icon svg { width: 22px; height: 22px; }
.wid-card h3 { font-size: 1.1rem; margin-bottom: 0.5rem; }
.wid-card p { font-size: 0.92rem; color: var(--ink); opacity: 0.85; max-width: 30ch; }

/* ABOUT */
.about { display: grid; grid-template-columns: 0.9fr 1.1fr; gap: 5vw; align-items: center; background: var(--bg-alt); }
.about-photo { border-radius: 18px; overflow: hidden; aspect-ratio: 3/4; background: var(--bg); border: 1px solid var(--border); }
.about-photo img { width: 100%; height: 100%; object-fit: cover; }
.about-copy p { max-width: 55ch; margin-bottom: 1.2rem; font-size: 1.05rem; }
.about-copy .link-underline { display: inline-block; margin-top: 0.6rem; }

/* COMPARISON */
.comparison { display: grid; grid-template-columns: 1fr 1fr; padding: 0; position: relative; z-index: 1; }
.comparison-col { padding: 5rem 5vw; text-align: center; display: flex; flex-direction: column; align-items: center; }
.comparison-col ul { display: inline-block; text-align: left; }
.comparison-col--is { background: var(--brand-dark); color: var(--white); }
.comparison-col--isnt { background: var(--bg-alt); color: var(--ink); }
.comparison-col h3 { font-size: 1.6rem; margin-bottom: 1.8rem; }
.comparison-col ul { list-style: none; }
.comparison-col li { padding: 0.9rem 0; border-top: 1px solid rgba(255,255,255,0.15); font-size: 1.02rem; }
.comparison-col--isnt li { border-top: 1px solid var(--border); }

/* PHASES */
.phase-track { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1.5rem; position: relative; }
.phase-track::before { content: ""; position: absolute; top: 26px; left: 4%; right: 4%; height: 1px; background: var(--border); }
.phase { position: relative; padding-top: 2.5rem; }
.phase-num {
  position: absolute; top: 0; left: 0;
  width: 52px; height: 52px; border-radius: 50%;
  background: var(--gradient); color: var(--white);
  box-shadow: 0 8px 20px rgba(139, 92, 246, 0.35);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-display); font-size: 1.3rem;
}
.phase h3 { font-size: 1.3rem; margin-top: 3.2rem; margin-bottom: 0.3rem; }
.phase-meta { display: block; font-size: 0.85rem; color: var(--muted); margin-bottom: 0.8rem; font-weight: 500; }
.phase p { font-size: 0.98rem; max-width: 32ch; }

/* SPRINT TIMELINE */
.sprint-wrap { position: relative; }
.sprint-track {
  display: grid;
  grid-template-columns: 1fr 70px 1fr;
  align-items: center;
  row-gap: 2.5rem;
  column-gap: 1.5rem;
  position: relative;
  z-index: 1;
}
.sprint-item { display: contents; }
/* Explicit row assignment: grid auto-placement can't be trusted to keep each
   node paired with its own card on the same row when both are flattened via
   display:contents, so pin each pair to its row directly. */
.sprint-item:nth-child(1) .sprint-node, .sprint-item:nth-child(1) .sprint-card { grid-row: 1; }
.sprint-item:nth-child(2) .sprint-node, .sprint-item:nth-child(2) .sprint-card { grid-row: 2; }
.sprint-item:nth-child(3) .sprint-node, .sprint-item:nth-child(3) .sprint-card { grid-row: 3; }
.sprint-item:nth-child(4) .sprint-node, .sprint-item:nth-child(4) .sprint-card { grid-row: 4; }
.sprint-connector {
  position: absolute; top: 0; left: 50%; transform: translateX(-50%);
  width: 140px; height: 100%; z-index: 0; pointer-events: none;
}
.sprint-connector path { fill: none; stroke: url(#chartStroke); stroke-width: 3; opacity: 0.55; }
.sprint-node {
  grid-column: 2; position: relative; z-index: 1;
  width: 56px; height: 56px; border-radius: 50%;
  background: var(--gradient); color: var(--white);
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-body); font-weight: 600; font-size: 0.82rem;
  box-shadow: 0 8px 20px rgba(139, 92, 246, 0.35);
}
.sprint-node--outline { background: var(--white); border: 2px solid var(--purple); color: var(--brand-dark); box-shadow: none; }
.sprint-card {
  background: var(--white); border: 1px solid var(--border); border-radius: 18px;
  padding: 1.6rem 1.8rem; box-shadow: 0 12px 30px rgba(23, 21, 31, 0.06); position: relative; z-index: 1;
}
.sprint-item--right .sprint-card { grid-column: 3; }
.sprint-item--left .sprint-card { grid-column: 1; }
.sprint-day { font-size: 0.72rem; letter-spacing: 0.1em; color: var(--purple); font-weight: 600; }
.sprint-card h3 { font-size: 1.2rem; margin: 0.4rem 0 0.5rem; }
.sprint-card p { font-size: 0.95rem; max-width: 36ch; color: var(--ink); opacity: 0.85; }

/* GUARANTEE */
.guarantee { background: var(--brand-dark); color: var(--white); text-align: center; padding: 8rem 8vw; position: relative; z-index: 1; }
.guarantee-inner { max-width: 56ch; margin: 0 auto; }
.guarantee h2 { font-size: clamp(1.9rem, 4.2vw, 2.9rem); margin-bottom: 2rem; line-height: 1.2; }
.guarantee p { font-size: 1.05rem; opacity: 0.88; }

/* PRINCIPLES */
.principles-list { display: grid; grid-template-columns: repeat(2, 1fr); gap: 1.5rem; }
.principle {
  background: var(--white); border: 1px solid var(--border); border-radius: 18px;
  padding: 1.8rem 2rem; box-shadow: 0 12px 30px rgba(23, 21, 31, 0.06);
}
.principle-num {
  font-family: var(--font-display); font-size: 0.95rem; font-weight: 600; display: inline-block;
  color: var(--white); background: var(--gradient); width: 32px; height: 32px; border-radius: 50%;
  text-align: center; line-height: 32px; margin-bottom: 1rem;
}
.principle h3 { font-size: 1.25rem; margin-bottom: 0.5rem; }
.principle p { max-width: 42ch; font-size: 1rem; }

/* WHY THIS WORKS / STATS */
.stats-intro { color: var(--muted); margin-top: -1.8rem; margin-bottom: 2.5rem; font-size: 0.98rem; }
.stats-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.5rem; }
.stat-block {
  background: var(--white); border: 1px solid var(--border); border-radius: 18px;
  padding: 1.8rem 2rem; box-shadow: 0 12px 30px rgba(23, 21, 31, 0.06);
}
.stat-block strong { display: block; font-family: var(--font-display); font-size: 2.4rem; color: var(--brand-dark); margin-bottom: 0.8rem; }
.stat-block p { font-size: 0.98rem; max-width: 34ch; margin-bottom: 0.9rem; }
.stat-source { font-size: 0.76rem; letter-spacing: 0.04em; color: var(--muted); }

/* CLIENT LOGOS */
.client-logos { padding-top: 4rem; padding-bottom: 2rem; text-align: center; }
.client-logo-row { display: flex; justify-content: center; align-items: center; gap: 1.2rem; flex-wrap: wrap; }
.client-logo-badge {
  font-family: var(--font-display); font-size: 1.15rem; color: var(--ink); opacity: 0.55;
  padding: 0.7rem 1.6rem; border: 1px solid var(--border); border-radius: 999px;
  transition: opacity 0.2s ease;
}
.client-logo-badge:hover { opacity: 0.9; }
.client-logo-img {
  height: 42px; width: auto; max-width: 160px; object-fit: contain;
  opacity: 0.75; filter: grayscale(15%); transition: opacity 0.2s ease, filter 0.2s ease;
}
.client-logo-img:hover { opacity: 1; filter: grayscale(0%); }
.client-logo-sublabel { font-size: 0.8rem; color: var(--muted); margin: -0.5rem 0 1.2rem; }
.client-logo-sublabel--secondary { margin-top: 2.5rem; }
.client-logo-row--secondary { opacity: 0.85; }
.client-logo-row--secondary .client-logo-img { height: 34px; }

/* TESTIMONIALS */
.testimonials { text-align: center; padding-top: 2rem; }
.testimonial-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.5rem; align-items: start; max-width: 960px; margin: 0 auto; }
.testimonial-card {
  background: var(--white); border: 1px solid var(--border); border-radius: 18px;
  overflow: hidden; box-shadow: 0 12px 30px rgba(23, 21, 31, 0.06); text-align: left;
}
.video-wrap { position: relative; width: 100%; background: var(--bg-alt); }
.video-wrap--horizontal { padding-bottom: 56.25%; }
.video-wrap--vertical { padding-bottom: 177.78%; max-width: 220px; margin: 0 auto; }
.video-wrap iframe { position: absolute; top: 0; left: 0; width: 100%; height: 100%; border: 0; }
.testimonial-caption { font-size: 0.85rem; color: var(--ink); opacity: 0.8; padding: 1rem 1.2rem; }

/* VALUE STACK */
.value-stack { text-align: center; }
.stack-intro { max-width: 46ch; margin: 0 auto 2.5rem; color: var(--muted); font-size: 1.02rem; }
.stack-card {
  max-width: 640px; margin: 0 auto; text-align: left;
  background: var(--white); border: 1px solid var(--border); border-radius: 20px;
  padding: 1rem 2.2rem; box-shadow: 0 20px 50px rgba(23, 21, 31, 0.07);
}
.stack-list { list-style: none; }
.stack-list li {
  display: flex; justify-content: space-between; align-items: baseline; gap: 1rem;
  padding: 1rem 0; border-bottom: 1px solid var(--border); font-size: 0.98rem;
}
.stack-item-value { color: var(--muted); white-space: nowrap; font-variant-numeric: tabular-nums; }
.stack-guarantee-row { border-bottom: none; }
.stack-guarantee-row .stack-item-value { color: var(--purple); font-weight: 600; }
.stack-total-row {
  display: flex; justify-content: space-between; align-items: flex-end; flex-wrap: wrap; gap: 1rem;
  margin: 0.5rem 0 1.5rem; padding-top: 1.2rem; border-top: 2px solid var(--brand-dark);
}
.stack-total-label { display: block; font-size: 0.75rem; letter-spacing: 0.08em; text-transform: uppercase; color: var(--muted); margin-bottom: 0.4rem; }
.stack-total-value { font-family: var(--font-display); font-size: 1.5rem; color: var(--muted); text-decoration: line-through; text-decoration-thickness: 2px; }
.stack-total-right { text-align: right; }
.stack-price { font-family: var(--font-display); font-size: 2rem; background: var(--gradient); -webkit-background-clip: text; background-clip: text; color: transparent; }

/* LADDER */
.ladder-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 1.5rem; align-items: stretch; max-width: 760px; margin: 0 auto; }
.ladder-card {
  border: 1px solid var(--border); border-radius: 18px; padding: 2rem 1.8rem;
  background: var(--white); display: flex; flex-direction: column;
  box-shadow: 0 12px 30px rgba(23, 21, 31, 0.05);
}
.ladder-card--flagship { background: var(--brand-dark); color: var(--white); border-color: var(--brand-dark); }
.ladder-tag {
  font-size: 0.7rem; letter-spacing: 0.08em; text-transform: uppercase; font-weight: 600;
  color: var(--purple); margin-bottom: 0.9rem;
}
.ladder-card--flagship .ladder-tag { color: var(--pink); }
.ladder-card h3 { font-size: 1.25rem; margin-bottom: 1rem; }
.ladder-benefits { list-style: none; margin-bottom: 1.2rem; flex: 1; }
.ladder-benefits li {
  font-size: 0.92rem; padding-left: 1.1rem; position: relative; margin-bottom: 0.6rem; opacity: 0.85;
}
.ladder-benefits li::before {
  content: ""; position: absolute; left: 0; top: 0.5em; width: 5px; height: 5px; border-radius: 50%;
  background: var(--purple);
}
.ladder-card--flagship .ladder-benefits li::before { background: var(--pink); }
.ladder-price { font-family: var(--font-display); font-size: 1.6rem; display: block; margin-bottom: 1rem; }
.ladder-scarcity { font-size: 0.78rem; margin-top: 0.9rem; opacity: 0.75; }
.ladder-close { margin-top: 3rem; text-align: center; color: var(--muted); font-size: 0.95rem; max-width: 50ch; margin-left: auto; margin-right: auto; }
.ladder-intro { text-align: center; color: var(--muted); font-size: 1.02rem; margin: -1.5rem auto 2.5rem; max-width: 50ch; }

/* FAQ */
.faq-list { max-width: 70ch; margin: 0 auto; }
.faq-item { border-top: 1px solid var(--border); }
.faq-item:last-child { border-bottom: 1px solid var(--border); }
.faq-q {
  width: 100%; text-align: left; background: none; border: none; cursor: pointer;
  padding: 1.4rem 0; font-family: var(--font-body); font-size: 1.05rem; font-weight: 500;
  display: flex; justify-content: space-between; align-items: center; color: var(--ink);
}
.faq-icon { font-family: var(--font-display); font-size: 1.3rem; color: var(--brand-dark); transition: transform 0.25s ease; }
.faq-item.open .faq-icon { transform: rotate(45deg); }
.faq-a { max-height: 0; overflow: hidden; transition: max-height 0.3s ease; }
.faq-a p { padding-bottom: 1.4rem; max-width: 60ch; color: var(--ink); opacity: 0.85; }

/* FINAL CTA */
.final-cta--single { background: var(--brand-dark); color: var(--white); text-align: center; position: relative; z-index: 1; padding: 6rem 5vw; }
.final-cta-single { max-width: 520px; margin: 0 auto; display: flex; flex-direction: column; align-items: center; }
.final-cta h2 { font-size: clamp(1.8rem, 3.5vw, 2.6rem); margin-bottom: 1rem; }
.final-cta p { max-width: 40ch; margin-bottom: 2rem; }
.final-cta-scarcity { color: rgba(255, 255, 255, 0.6); font-size: 0.8rem; margin-top: 1.2rem; max-width: none; }

/* FOOTER */
.footer { padding: 4rem 8vw 0; border-top: 1px solid var(--border); }
.footer-top {
  display: grid; grid-template-columns: 1.4fr 1fr 1fr 1.1fr; gap: 2.5rem;
  padding-bottom: 3rem;
}
.footer-col--brand p { font-size: 0.9rem; color: var(--muted); margin-top: 1rem; max-width: 32ch; }
.footer-brand { display: flex; align-items: center; gap: 0.5rem; margin-bottom: 0.2rem; }
.footer-brand-icon { height: 24px; width: auto; display: block; }
.footer-brand-text {
  font-family: var(--font-display); font-style: italic; font-weight: 600; font-size: 1.2rem; color: var(--brand-dark);
}
.footer-col h4 { font-size: 0.72rem; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted); margin-bottom: 1.1rem; font-weight: 600; }
.footer-col ul { list-style: none; display: flex; flex-direction: column; gap: 0.7rem; }
.footer-col a { font-size: 0.9rem; color: var(--ink); opacity: 0.8; }
.footer-col a:hover { color: var(--purple); opacity: 1; }
.footer-contact li { font-size: 0.9rem; color: var(--ink); opacity: 0.8; }
.footer-bottom {
  display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 1rem;
  padding: 1.8rem 0; border-top: 1px solid var(--border); font-size: 0.82rem; color: var(--muted);
}
.footer-links { display: flex; gap: 1.5rem; }
.footer-links a:hover { color: var(--brand-dark); }

/* REVEAL ANIMATION BASE - transform/clip only, never opacity-to-zero on mount */
.reveal-fade, .reveal-lines span {
  transform: translateY(0);
  will-change: transform;
}

@media (prefers-reduced-motion: no-preference) {
  .reveal-fade, .reveal-lines span { transition: transform 0.7s cubic-bezier(0.16,1,0.3,1); }

  /* Hero reveal is CSS-native (not JS/rAF-driven): guarantees the headline can never get
     stuck mid-animation and overlap the copy below it if a script tick stalls or is delayed. */
  .reveal-lines span {
    animation: revealLineUp 0.9s cubic-bezier(0.16,1,0.3,1) both;
    transition: none;
  }
  .reveal-lines span:nth-child(1) { animation-delay: 0.15s; }
  .reveal-lines span:nth-child(2) { animation-delay: 0.27s; }

  .hero .reveal-fade {
    animation: revealUp 0.8s cubic-bezier(0.16,1,0.3,1) both;
    transition: none;
  }
  .hero-eyebrow.reveal-fade { animation-delay: 0.4s; }
  .hero-sub.reveal-fade { animation-delay: 0.5s; }
  .cta-row.reveal-fade { animation-delay: 0.6s; }
  .hero-scarcity.reveal-fade { animation-delay: 0.68s; }
  .hero-micro-link.reveal-fade { animation-delay: 0.76s; }
  .chart-card.reveal-fade { animation-delay: 0.5s; }
}

@keyframes revealLineUp {
  from { transform: translateY(110%); }
  to { transform: translateY(0%); }
}
@keyframes revealUp {
  from { transform: translateY(24px); }
  to { transform: translateY(0); }
}

/* RESPONSIVE */
@media (max-width: 900px) {
  section, header, footer { padding: 64px 6vw; }
  .hero-inner, .about, .comparison, .final-cta { grid-template-columns: 1fr; }
  .about { gap: 2rem; }
  .about-photo { order: -1; }
  .phase-track { grid-template-columns: 1fr 1fr; row-gap: 2.5rem; }
  .phase-track::before { display: none; }
  .pain-grid { grid-template-columns: 1fr; }
  .wid-grid { grid-template-columns: 1fr 1fr; }
  .ladder-grid { grid-template-columns: 1fr 1fr; }
  .footer-top { grid-template-columns: 1fr 1fr; }
  .testimonial-grid { grid-template-columns: 1fr; max-width: 420px; }
  .video-wrap--vertical { max-width: 260px; }
  .principles-list { grid-template-columns: 1fr; }
  .stats-grid { grid-template-columns: 1fr; gap: 2rem; }
  .sprint-connector { display: none; }
  .sprint-track { display: flex; flex-direction: column; gap: 1.5rem; }
  .sprint-item { display: flex; align-items: flex-start; gap: 1rem; }
  .sprint-node { flex-shrink: 0; }
  .sprint-item--right .sprint-card, .sprint-item--left .sprint-card { grid-column: unset; }
}

@media (max-width: 560px) {
  .phase-track { grid-template-columns: 1fr; }
  .cta-row { flex-direction: column; align-items: flex-start; }
  .wid-grid { grid-template-columns: 1fr; }
  .footer-top { grid-template-columns: 1fr; gap: 2rem; }
  .ladder-grid { grid-template-columns: 1fr; }
}

/* LEGAL PAGES */
.legal-page { max-width: 72ch; margin: 0 auto; padding: 160px 8vw 96px; }
.legal-page h1 { font-size: clamp(2rem, 4vw, 2.8rem); margin-bottom: 0.5rem; color: var(--brand-dark); }
.legal-page h2 { font-size: 1.4rem; margin-top: 2.5rem; margin-bottom: 1rem; color: var(--brand-dark); }
.legal-page h3 { font-size: 1.15rem; margin-top: 1.8rem; margin-bottom: 0.8rem; }
.legal-page h4 { font-size: 1rem; margin-top: 1.4rem; margin-bottom: 0.6rem; }
.legal-page p { margin-bottom: 1rem; line-height: 1.7; }
.legal-page ul { margin: 0 0 1rem 1.4rem; }
.legal-page li { margin-bottom: 0.6rem; line-height: 1.7; }
.legal-page a { color: var(--purple); text-decoration: underline; }
@media (max-width: 560px) {
  .legal-page { padding-top: 120px; }
}

/* AUTOMATION BLUEPRINT PAGE */
.blueprint-hero { padding: 160px 8vw 4rem; text-align: center; }
.blueprint-hero-sub { max-width: 58ch; margin: 1.5rem auto 2.5rem; font-size: 1.1rem; color: var(--ink); opacity: 0.85; }
.blueprint-price-row { display: flex; align-items: center; justify-content: center; gap: 1.5rem; flex-wrap: wrap; }
.blueprint-price { font-family: var(--font-display); font-size: 2.4rem; color: var(--brand-dark); }
.blueprint-note { margin-top: 1.2rem; color: var(--muted); font-size: 0.9rem; }

.blueprint-contrast { display: grid; grid-template-columns: 1fr 1fr; gap: 1.5rem; max-width: 820px; margin: 0 auto; padding: 2rem 8vw 4rem; }
.blueprint-contrast-col {
  border: 1px solid var(--border); border-radius: 18px; padding: 1.8rem;
  background: var(--white); box-shadow: 0 12px 30px rgba(23, 21, 31, 0.06);
}
.blueprint-contrast-col p { font-size: 1.15rem; margin-top: 0.8rem; }
.blueprint-contrast-col--highlight { border-color: var(--purple); background: rgba(139, 92, 246, 0.04); }

.blueprint-includes { padding-bottom: 2rem; }

@media (max-width: 900px) {
  .blueprint-contrast { grid-template-columns: 1fr; }
}
@media (max-width: 560px) {
  .blueprint-hero { padding-top: 120px; }
}

/* CASE STUDY PAGE */
.cs-snapshot {
  display: flex; align-items: center; gap: 1.5rem; justify-content: center;
  padding: 0 8vw 3rem; flex-wrap: wrap;
}
.cs-snapshot-logo { height: 48px; width: auto; max-width: 180px; object-fit: contain; }
.cs-snapshot-meta { text-align: left; }
.cs-snapshot-label { display: block; font-size: 0.72rem; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted); margin-bottom: 0.2rem; }
.cs-snapshot-meta p { font-size: 1rem; }

.cs-section { padding: 4rem 8vw; max-width: 900px; margin: 0 auto; }
.cs-section--alt { background: var(--bg-alt); max-width: none; }
.cs-section--alt > * { max-width: 900px; margin-left: auto; margin-right: auto; }
.cs-section .section-head { font-size: clamp(1.7rem, 3.5vw, 2.4rem); }
.cs-body { font-size: 1.05rem; max-width: 65ch; line-height: 1.7; color: var(--ink); opacity: 0.9; }

.cs-screenshot-frame {
  border-radius: 18px; overflow: hidden; border: 1px solid var(--border);
  box-shadow: 0 20px 50px rgba(23, 21, 31, 0.1); max-width: 900px; margin: 0 auto;
}
.cs-screenshot-frame img { width: 100%; display: block; }

@media (max-width: 560px) {
  .cs-snapshot { flex-direction: column; text-align: center; }
  .cs-snapshot-meta { text-align: center; }
}